Homely signs up 16 new strategic partners in January alone
In a strong start to the year, Homely, one of the largest online real estate portals in Australia, announced the rapid addition of 16 new strategic agencies to its Homely Plus Uplift Program.
The latest agencies to join include Harcourts Hobart, Ray White Aldridge, Julie Ormston & Partners, as well as Belle Property Melbourne, Carlton and Ascot Vale showcasing a growing industry demand for more cost-effective digital advertising solutions in vendor paid advertising (VPA). This takes the number of industry-based strategic partners to over 700, making Homely one of the largest portals in Australia trusted and supported by the industry.
“We are thrilled with the continuous and enthusiastic response from agencies keen to be part of our innovative VPA advertising model,” said Co-CEO and Co-Founder, Jason Spencer. “This recent surge in membership requests underscores our commitment to providing unparalleled value and reach in the property advertising realm, especially as competitors raise their prices.”
Homely is a trusted name in the real estate industry, now supported by over 700 strategic partners. New offices joining the Homely Plus Uplift Program include Lauremeg Pty Ltd, Forsyth Real Estate, Airey Real Estate, Ray White Young, SJ Shooter Real Estate, Bentley Estate Agents, Belle Property Ascot Vale and Flare Real Estate, among others.
Homely Plus offers agents a cost-effective digital advertising platform on Homely’s award-winning website, which has seen over 127 million visits since its launch. The portal differentiates itself with user-generated content, featuring over 1 million unique pieces including suburb ratings, reviews, discussions, and Q&A from locals across Australia.
The uptake in memberships follows Homely’s recent partnership with InspectRealEstate as well as consecutive year on year annualised revenue growth and resilience in the recent market downturn.